100+ lives
transformed
500+ sessions
coached
98% client
retention rate
PhD, MBA, 8+ certifications
& 20+ years of experience in leadership
The method behind the FIRE movement
Dr. Barbara J. Kinney (Dr. Barbz) created FIRE Theory after her own transformation from impossible circumstances to unstoppable success. Her approach blends PhD-backed psychology with real-world strategy—focusing on fearless action, irrepressible resilience, radiant presence, and empowered decision-making in equal measure.
The FIRE method ❊
Fearless
Learn to move forward despite fear, make decisions with confidence, and stop waiting for permission.
01Irrepressible
Build boundaries, resist oxygen-thieves, and bounce back stronger from every setback.
0203Radiant
Stop dimming your light, own your expertise, and show up authentically without apology.
Empowered
Make strategic decisions, take full ownership of your life, and create lasting transformation.
04FIRE Transformation
tailored to your journey
Each option offers a different level of support—but all are built using FIRE Theory to meet you where you are and move you forward with intention.
Not ready for a full program? This 60-minute single session helps you get crystal clear on what's blocking you and your exact next step.
1 focused 60-minute session
FIRE Type quick assessment
Identify your #1 block to becoming unstoppable
Walk away with at least one breakthrough strategy
The signature program for clients ready to become Fearless, Irrepressible, Radiant, and Empowered across all areas of life.
12 private 60-minute weekly sessions
Complete FIRE Type Assessment
Custom Wildfire Action Plan
All FIRE Theory resources and workbooks
Accountability and breakthrough results
Most Popular
For clients who want ongoing support and accountability.
2 60-minute FIRE sessions per month
Ongoing strategy refinement
Access to new FIRE resources
Community connection
Your FIRE transformation,
told by others
"I was stuck in a soul-crushing corporate job, convinced I was 'too old' to change careers at 45. Dr. Kinney helped me realize my fear was just a story I was telling myself. Six months later, I'm running my own consulting firm and making twice what I made before. She doesn't coddle you—she ignites you."
Sarah M. | Business Owner
"After my divorce, I felt like a complete failure. Single mom, broke, no clear direction. Dr. Kinney saw strength where I saw weakness. She taught me that rock bottom is actually a foundation. Today I own two rental properties and my kids see their mom as a warrior, not a victim."
Alaina T. | Real Estate Investor
"Finally, someone who gets what it's like to have real obstacles. I'm a single dad working two jobs, no college degree, living paycheck to paycheck. Dr. Kinney helped me see that my 'impossible' circumstances were actually my greatest strengths. Six months later, I started a handyman business. Now I'm making more in three days than I used to make in two weeks, and I get to be home when my kids get off the bus."
Michael W. | Father & Business Owner
"I knew I was capable of more but kept making excuses. Dr. Kinney cut through all my mental noise and helped me see the truth: I wasn't stuck because of my circumstances, I was stuck because of my decisions. In two months, I finally left my dead-end job and launched the consulting business I'd been 'planning' for three years. She doesn't let you hide from your own potential."
Jennifer L. | Business Consultant
Start today, designed
for your FIRE transformation
Book a Fire Starter session— a chance to chat through your goals and get a feel for how I coach. If you're looking for something more tailored than my current plans, I’d love to hear what you have in mind.